Minisite design: do you know what that means? Or maybe you have heard other people talk about minisite design? Well, minisite design is basically just a simple and static HTML design for your product sales letter or squeeze page. Usually minisite design is a term that only Internet marketers know. If you’re not an Internet marketer, chances are that you don’t know what it means. Don’t believe me? Try asking your friends if they know what a minisite design is and they will most like say No.
You might argue that you can write a sales letter for your product and slap up some kind of plain HTML page without any design at all. But think about it, when visitors land on your page and you’re selling them your product or service, do you expect them to believe you when you don’t even have a decent design that goes with the sales letter? I’m sure that you will doubt the website owner and not buy his product or service.
The same concept applies for your ultimate footer ad squeeze page. If you have a nice-looking squeeze page that is professionally designed by a pro, your opt-in rate will surely increasse. This alone is worth many times over the price of getting a minisite design done. If you have a poor minisite design yet you say to yourself – I want to own a profitable internet business, you’re wasting valuable traffic since your website won’t convert well.
You might say to yourself “Hmm why don’t I design the minister myself?” Well, the answer is NO you really don’t want to do it yourself. This is especially true if you don’t know a thing about graphic design. There are 3 reasons for this. First, your design is most likely very bad. The second reason is that you’d spent a lot of time trying to learn how to design and the final output (your design) will still be very poor anyway. You’d be a lot better spending your time to do stuff that you’re good at. Third, if you don’t do it yourself but instead hire a professional designer to do the minisite design, you will save both time and money and the design will be much, much better than yours.
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